LG 50UR765H 50" 4K UHD 400 nits VA Hospitality TV with Pro:Centric Cloud & Direct | Slim Bezel, DRM Security & 3-Year Warranty – Available at 7stores.au

The LG 50UR765H 50" 4K UHD VA Hospitality TV is a premium-grade hotel television solution designed to deliver exceptional guest experiences, centralised content management, and reliable 24/7 performance in the demanding hospitality environment. Built for professional use in hotels, resorts, and serviced apartments, this model features Pro:Centric Cloud, Pro:Centric Direct, advanced digital rights management, and hospitality-specific smart features—making it a future-ready investment for the next generation of guest room entertainment.

With a Direct LED VA panel, 3840 × 2160 Ultra HD resolution, 400 nits brightness, and an impressive 5000:1 contrast ratio, the LG 50UR765H delivers deep blacks, vivid colours, and razor-sharp clarity for an immersive viewing experience. Guests enjoy crisp visuals whether streaming movies, watching live channels, or exploring the hotel’s interactive content menu.

Pro:Centric Cloud – Centralised Content & Guest Engagement

The Pro:Centric Cloud platform enhances the usability of your property’s content management system (CMS) by providing customisable templates, advanced data analytics dashboards, and support for third-party service integration. Hotels can easily create branded welcome screens, display promotional content, and push service updates to every room simultaneously. The cloud-based architecture also means updates and controls can be managed remotely—saving time and reducing operational costs.

Pro:Centric Direct – Advanced In-Room Control

With Pro:Centric Direct, hotels can manage content and service menus across all TVs via an IP network-based remote management system. Its intuitive editing tools make interface personalisation simple, allowing properties to craft a unique branded experience for guests.
The latest version integrates IoT-based in-room control and voice recognition via LG Natural Language Processing (NLP), enabling guests to adjust room settings or access services with simple voice commands—an essential step toward AI-powered smart hotel rooms.

Netflix-Ready Entertainment

The UR765H supports Netflix integration through Pro:Centric Direct, allowing guests to log in and enjoy their favourite shows and movies directly on the in-room TV. For privacy and security, all personal account data is automatically removed upon checkout. (Netflix membership required)

Built for Hospitality Durability

Hospitality TVs face challenges in environments exposed to dust, salt, humidity, and airborne particles. The Conformal Coating on the power board of the UR765H protects against these hazards, ensuring long-term reliability and stable performance—even in coastal resorts or high-traffic venues.

Slim Bezel Design for Modern Interiors

The ultra-slim bezel provides a sleek, minimalist look that blends seamlessly into modern room décor, while also enhancing immersion by minimising visual distractions around the screen.

Comprehensive Hospitality Features

• Multi DRM – Protects content using widely adopted digital rights management systems including Pro:Idiom, Verimatrix, and Secure Media, ensuring secure delivery of premium entertainment.

• SoftAP (Software Access Point) – Turns the TV into a virtual Wi-Fi hotspot, enabling guests to connect their own devices securely. Bridge Mode allows administrators to monitor and manage connection details.

• webOS 5.0 Smart Platform – Offers enhanced navigation, Mood Display, and Gallery Mode for use as an art display or information hub when the TV is not in use.

• Welcome Video/Screen – Customisable greetings to create a warm, branded guest arrival experience.

• Hotel Mode (Public Display Mode) – Locks settings such as volume, channels, and input to maintain consistent in-room configurations.

• USB Cloning – Rapidly duplicate TV settings across multiple units using a USB device.

• Bluetooth Sound Sync – Lets guests play music from their mobile devices through the TV’s speakers via Bluetooth connection.

Why LG 50UR765H from 7stores.au

• Premium 4K UHD Quality – Delivering crisp, vibrant visuals with 400 nits brightness and a high 5000:1 contrast ratio.

• Future-Ready Smart Hotel Technology – IoT-based controls and voice recognition through LG NLP.

• Centralised Cloud & Direct Management – Save time and streamline operations across multiple rooms.

• Durable Conformal Coating – Long-lasting reliability in challenging hospitality environments.

• Netflix-Ready – Instant access to streaming entertainment with guest privacy protection.

• Slim, Modern Design – Enhances room aesthetics with a sleek, immersive viewing experience.

• Trusted Australian Supplier – Available now at 7stores.au with local support and a 3-year warranty.

Specifications

• Model: LG 50UR765H

• Screen Size: 50"

• Panel Type: Direct LED VA

• Resolution: 3840 × 2160 (4K UHD)

• Brightness: 400 nits

• Contrast Ratio: 5000:1

• Operating Hours: Hospitality-grade 16/7 operation

• Platform: webOS 5.0 with Pro:Centric Cloud & Pro:Centric Direct

• Hospitality Features: Hotel Mode, USB Cloning, Welcome Video, Multi DRM, SoftAP, Bluetooth Sound Sync

• Durability: Conformal Coating for protection against dust, salt, and humidity

• Design: Slim bezel for modern aesthetics

• Warranty: 3 Years (commercial use)